Shedding light on the horticulture industry.
GreenDot is a fast-growing company that specializes in cannabis and horticulture lighting. Led by a team of knowledgeable engineers with decades of lighting experience under their belt, GreenDot needed a stand-out brand that would set them apart in the rapidly expanding horticulture industry.
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Services Provided:
Visual Identity
Print Design
Visual Identity
The horticulture lighting industry is saturated with sterile, scientific, no-nonsense visuals. Although GreenDot didn’t want to stray too far away from the norm, they did want a visual identity that was uniquely theirs. The identity of GreenDot is dark with bright green pops of color. This allows the product to stand out against a dark canvas in a way that is sleek and elegant. The GreenDot logo is a graphic representation of their signature lighting fixture making it uniquely theirs.
Initial Moodboard
Logo Exploration
